

We brought back the characteristic sound of Christmas with a choir of Air Fryers conducted by Maestro João Carlos Martins, creating a grand Christmas concert.



With: Silvana Tonello, Guilherme Filippoff / CD: Daniel Velehov / Agency: Calia / Production: Produka / Director: Marcelo Raimondi

We invited 10 artists to create completely authorial artworks. The only guideline being to use a single Bic pen to draw over an out out of home piece of paper. The original pieces of art were exposed everywhere around the city. Along with the pen used to draw them. All this to prove that a Bic pen is not only made to last, it’s made to inspire. Thanks to the artists: Aline Paes, Bernardo Abreu, Bernardo França, Benson Chin, Breno Ferreira, Davi Augusto, Fabiane Langona, Lygia Pires, Negritoo, Shun Izumi.














With: Guilherme Markert, Cleber Cardoso / CD: Kleyton Mourão, Beto Rogosky / CCO: Rafael Pitanguy / Agency: VMLY&R

A sensory OOH that reminds you it’s time to eat, showing that when it’s time to eat, you can escape fast food by cooking healthy.



With: Silvana Tonello, Guilherme Filippoff, Fábio Angelini, Sandra Domingues / CD: Daniel Velehov / Agency: Calia / Production: BIZSYS / Audio: Lira Música

The new tire brand in Brazil brings
Galvão Bueno to present the “Real Life GP”.
Galvão Bueno to present the “Real Life GP”.


With: Fábio Angelini / CD: Daniel Velehov / Agency: Calia / Production: Deiró Filmes / Director: Thiago Artimont / Audio: Lira Música